A selection of the best content, news and creativity from Must+ directors and Must Films China.

Stoli Vodka Manifesto : Director’s Cut

Diego Contreras' director's cut for Stoli Vodka. A man who clearly loves his day job.

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Welcome Nic Randall to the Roster

Featured TVC : Infinity "Empower the Drive". Welcome Nicolas Randall (Bullitt). A renaissance man, blending his experience as an agency creative director on renowned ad campaigns with his storytelling skills as a director, he brings truly a knockout combo. Randall enjoys exploring the artful ways to entertain and connect. His endeavors as a director and creative director... Read more »

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Nescafe Dolce Gusto

Director Diego Contreras serves up coffee for Nescafe in collaboration with Will-I-Am. 

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Avengers Infinity War Featurette

Check out the Avengers: Infinity War featurette that just hit iTunes. Some exciting revelations!

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Diego Contreras continues to defy expectations for GE

NEW WORK: Diego Contreras helps GE in their 'Unimpossible Missions' prove a falsehood that "You can't unring a bell" wrong. That word 'impossible'... it's not one we like."

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Bullitt help Wix dominate Super Bowl in their ‘Big Game Campaign’

NEW WORK: Bullitt and director Louis Leterrier earn the most socially-engaging spot of the super bowl so far. Jason Statham and Gal Gadot deliver. MUST SEE spot for Wix.com.

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Reebok gets ‘More Human’

NEW WORK: The Reebok campaign mantra gets a cinematic workout in "Hands", a minute-long spot directed by Bullitt's Diego Contreras in the gritty, quasi-documentary style that has defined "Be More Human" since its inception.

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Honda Celebrates Saigon’s Super Cub Riders

NEW WORK: Mt Melvil works with Honda to celebrate the production of 100 million units of it’s most iconic motorbike, the Super Cub. Emerging young director Mackenzie Sheppard was at the helm for this first in a series of old-school television commercials; this quirky montage of Saigon titled ‘Super Cub Riders.’

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